01 // YUSU.LAB

Calm in the eye of
the AI storm.

I build AI systems that take routine off your hands and lift your growth ceiling — agents, integrations, private AI environments. For those who build from authenticity.

Discuss project

My name is Vlad. I work and create under the name YUSU.

Marketing for real: funnels, CRM, landings, paid traffic, SMM, copy, course launches. I did this long before "AI marketing" was a buzzword.

In a parallel life — musician and artist. DJ and live guitar, electronic music, generative media art enthusiast.

I like informal, clear, transparent communication.

Currently based in Thailand. Working in a stack of Claude Code, Framer, Figma. I do everything with my own head and hands. And the hands of AI agents.

YUSU.lab is the lab where I build client systems the same way I build my own — with the same involvement and accountability.

What I build

I do one of two things: take manual routine off people's hands — the process starts costing a fraction of a salary, or build a system that removes your growth ceiling — more leads and sales without growing the team. We count in money: what the system saves or brings in.

Block 1 — Design, sites & content
A. Landing / website — 3 tracks
One service, three ways to ship — by budget and how deep you go on brand. AI-driven copy in your voice, domain, analytics, a round of revisions. Artistic niche welcome.
Light (€500-800, 5-7 days) — clean template, branded, when speed matters. · Custom-brand (€1,100-1,800, 10-14 days) — designed from the ground up, a face of your own. · Redesign (€700-1,300, 7-10 days) — you have a site, but it doesn't say who you are; rebuilt without losing content or SEO.
from €500
B. Turnkey online store
I build or rebuild your store on Shopify (or another platform) end to end: catalog and product cards, correct prices and shipping per country, checkout, fresh on-brand design. An AI pipeline processes product photos in batches — hundreds of cards in days, not months. Optional: marketing and analytics hookup.
Example: a fashion brand's catalog was a mess and shoppers abroad couldn't check out because of broken pricing — I rebuilt the whole store, set correct prices and shipping for 50 countries, and processed ~800 photos through an AI pipeline.
from €2,000
C. AI content pipeline
Brand voice doc, 30-day strategy, an AI engine tuned to your tone (not ChatGPT style), multi-platform formatting for IG/TG/Threads, auto-publishing from one place. Approval flow: you just approve.
12–20 posts a month, produced and shipped. Retainer from 3 months.
setup €800 · retainer €800-1,400/mo
D. Generative visuals (TouchDesigner + AI)
The signature. A living visual for your music or brand that moves with bass, voice, rhythm. The output: a clip for announcements or the video backdrop behind the stage. In your brand's aesthetic, not stock footage.
Example: a visual that pulses with your event's music — for an announcement or the screen behind the stage.
on request
Block 2 — AI systems & automation
E. AI agent for a process & on-site
I automate one process — customer replies, lead qualification, booking, document prep — AI runs it on your data, in your tone; a human only for edge cases. A separate format is a chat widget for your site: embeds with one line, talks to visitors and hands you only warm leads to Telegram / email / CRM.
Example: requests from your site and Instagram go to the agent — it replies within a minute, asks three or four qualifying questions, books a call and sends a warm-lead card to your Telegram.
agent from €1,500 · widget from €450
F. AI inside your existing tools
I connect AI to what you already use: CRM, spreadsheets, email, messengers, your store. Auto-filled records, call and thread summaries, routine documents and reports. Not «one more service» — a working link between what you already have.
Example: after every call a card with a summary and the next step appears in your CRM by itself, and on Monday morning you get a ready weekly report — nobody typed anything by hand.
from €1,500
G. A private AI environment
I deploy AI on your own server — data never leaves for someone else's cloud. A dedicated server, team access from any device, memory across sessions, per-user isolation. For those who care about confidentiality and control.
Example: a law firm gives its team an AI assistant for contracts and the internal knowledge base — and not a single document leaves their server.
from €2,500
H. AI marketing audit
A teardown of your marketing under an AI lens: where automation drives growth, where it kills brand voice, where to invest first. 120-minute teardown + an 8-12 page report + a 30-day roadmap.
Fully credited toward any follow-up service — not a cost, the first paid step of the project.
€300

Combo packages

Service bundles for a typical job — ~15% cheaper than the parts separately.

"Quick Win"

Free look → we pick the process with the fastest payback → in 1-2 weeks it's running.
Example: an online school's manager spent three hours a day answering new students. Two weeks later the agent closes 80% of questions; the manager handles only payments and edge cases.
from €1,500 · 50% upfront

"AI Transformation"

Full process review → a map of where AI pays off and where it doesn't → I build in order: agents, integrations, a private environment if needed → then I run and extend the system as your tech partner.
Example: an online store — first an agent on requests, then call summaries and auto-cards in the CRM, then the content engine. Three months in, the routine that used to take two people runs itself, and the team does sales.
from €3,000 build
from €800/mo ongoing

"Storefront + Funnel"

A fresh-design site + an AI agent qualifying leads right on it. Bonus: a design system & brand book — palette, fonts, ready components; reuse it yourself in socials and decks (agencies charge €2,500-5,000 for this alone).
Example: instead of "visitors from ads" you get a list of warm contacts — with a budget, a task, and a good time for a call.
from €2,000

How everything starts

A free ~20-minute look: I check your processes and numbers and tell you honestly where AI pays off — and where it doesn't. Data first, conclusions second.

↻ Deep audit — credited
Want depth before starting — a paid audit with a report and roadmap (from €150), fully credited toward any build. Decide to continue — the money is already in the bill. Decide not to — no questions.
Book a free look

HOW IT WORKS

  • 01
    Brief — call or chat, scope and stack locked
  • 02
    Scope confirmed → 50% upfront → kickoff
  • 03
    Build — timelines specified per service
  • 04
    Delivery + 1 round of revisions included

Portfolio

Case studies from real work — numbers and stack from shipped projects, not promises.

✓ Store rebuilt — selling in Thailand & Europe
Marketing automation in progress — ongoing partner

Full rebuild of an online store and launch of online sales

A handmade designer clothing brand from Southeast Asia. Single founder, hundreds of styles. Strong in person — but the online store barely sold: the catalog had grown by hand over years, product cards kept breaking, and shoppers from other countries saw the wrong prices in the wrong currency and often simply couldn't check out. That was point A.

I rebuilt the store from the ground up under one standard, on my own with AI. The whole catalog is in order, prices and shipping are set up for every country, and ads, analytics and content are connected. I now run the brand's tech and marketing.

↻ NUMBERS
Whole catalog
hundreds of styles rebuilt to one clean standard — proper photos, clear navigation
~800 photos
AI pipeline: finished shots in days instead of months of manual work
50 countries
correct prices and shipping for home and all of Europe — you can now buy from any country
Checkout fixed
found and repaired the currency/geo error that blocked international orders
Wholesale-ready
full B2B package: catalog, price list, pricing economics
3 channels
ads & analytics connected, content auto-posting to social live
↻ SHIPPED DELIVERABLES
  • — The whole catalog rebuilt to one clean standard — hundreds of styles, proper photos, clear navigation
  • — AI photo pipeline: almost 800 finished shots in days instead of months of manual work
  • — Correct prices and shipping for home and all of Europe (50 countries)
  • — Store prepared for wholesale: catalog, price list, pricing economics
  • — Ads and analytics connected, content auto-posting to social live
  • — Key pages redesigned, one brand voice across the store and content
↻ BUSINESS IMPACT
What used to swallow months and quietly kill online sales now just works. The store sells abroad, and the founder is back to what she loves — making new collections, not fighting the catalog.
Stack
Shopify + Python + AI (Claude, Gemini)
Status
In progress, ongoing — I run the brand's tech and marketing.
↻ CASE-STUDY — 20% OFF + PRIORITY
20% off in exchange for a written testimonial and permission to publish the case after delivery. Priority slot among incoming briefs. Mention "case study" in your brief.

Timeline?

The first working system — 1-2 weeks. A site — from a week. Exact scope and timelines are locked after the free look and the brief. Basically, the first result lands within two weeks.

Payment?

USD / EUR / USDT. 50% upfront after scope is confirmed, 50% on delivery. No kickoff without upfront.

Guarantees?

1 round of revisions included on any service. If something doesn't fit after scope sign-off — we rework within the round. The 50% upfront is non-refundable after kickoff (it covers my reserved slot).

What makes you different from an agency or an AI tool?

From an agency — one person on the project, no juniors or middle managers. From an AI tool ($59/mo) — strategy, brand-voice setup, and a pipeline tuned to your specifics, not generic ChatGPT. And real marketing experience behind it.

What if I don't have a brief?

That's fine. I'll help shape it during the kickoff conversation — that's part of the work, not a separate service. If it's all fog, start with the audit (D) — that's exactly the "where do I even look" service.

How do I start?

Hit "Discuss project" (top of page) or email yusulabs@gmail.com. Brief is 30 minutes, reply within 24h.

Start?

Talk to my AI assistant in the corner — it captures the brief and hands it to me. Or email me directly, reply within 24h.